The Philippine tourism department is revamping its presence online, with the launch of a new website, logo, slogan and promotion push. The new slogan, Pilipinas Kay Ganda! (means Philippines, So Beautiful) aims to encapsulate what the country has to offer to travelers.
The site is beautifulpilipinas.com, and it features a trove of information about what, where and when to see in the Philippines.
Update: the site has been pulled, mainly due to criticisms about the URL, the content and the slogan. The original site, tourism.gov.ph is back.